Monthly Archives: February 2018

Customer Experience Is Now the Top Sales Benchmark

It’s long been understood in the modern world of sales, the customer is king. Faced with near limitless choice and instant purchases through websites, both B2C and B2B customers are wielding that power every day. Now, the single most important sales metric for any sales team is how your customers perceive their experience of dealing [...]

2018 Sales Trends: The Influence of AI

The rate of change in technology since our foundation has been phenomenal. Here, now, in 2018 we’re looking at some incredible advances in artificial intelligence – something once considered the realms of science fiction. While we’ve not quite got there yet, this year is already proving to be the year of AI. For sales, it’s [...]